Sales and network marketing are related but different professions. Of course there are various hybrids and blends.  But for this discussion let’s distinguish between these fields based on their fundamentals. Either profession can be practiced online or offline. I love the internet and the technological leverage. It reminds me of the leverage of networking, which […]

  Leveraging Trust and Influence Business networking is about leveraging trust and influence and multiplying your sphere of influence by the influence of others. Attraction is a kind of influence. “Personal Branding,” perhaps synonymous with reputation,  may help with attraction and personal direct sales. Sales and marketing have their place in free enterprise, but network marketing […]

Branding is usually associated with commercial brands for products or services. But personal branding, whether online or offline, is a matter of reputation. As you interact with others, they may come to know, like, and trust you. They are open to buying what you have to offer. They may even believe in the value you […]

To “brand,” or not to brand; that is the question. With internet branding comes extra burdens and risks which may be unnecessary to achieve your goals. In fact, making yourself “the issue” may even be counter-productive. I know, I know; branding is “in.” Internet marketers, in this decade, love the idea of becoming famous in […]