Tag Archive
How to Get in Circles on Google Plus
Personal Branding and Google + Circles Personal branding has become crucial to success in business. Circles on Google Plus, Google+ if you will, along with SEO and social media profiles, are replacing the old school Rolodex in the internet age. Perhaps it was always true that people did business with those they knew, liked and trusted. [...]
Social Capital Futures
One thing I have noticed and reflected upon over the past few decades is the tremendous impact relationships have had on my life in every way. There is no question about the fact that relationships have practical value beyond their intrinsic emotional satisfaction. At every turning point or tipping point in my life, it was a relationship that made the biggest difference.
The Practical Value of Social Media Relationhsips
Photo credit to toettoet’s photostream Social media marketing is a relatively new and often misunderstood concept. Adding “marketing” to social media need not horrify those of us who value relationships per se. In fact, idealists (like me) may actually welcome this new form of marketing once marketers get used to the idea that relationships come first [...]
How Are Social Media Changing Relationships?
Social media relationships are impacting our lives in many significant ways. First and foremost, the quantity, diversity, and locations of people we’re enabled to connect with has expanded dramatically. Social media are changing our relationships and including many more “weak ties.” For networking purposes “weak ties” could be more helpful than strong ties, because they connect us to resources and information we would not otherwise know about or have access to.
Leads or Leaders? Your Choice!
Sales and network marketing are related but different professions. Of course there are various hybrids and blends. But for this discussion let’s distinguish between these fields based on their fundamentals. Either profession can be practiced online or offline. I love the internet and the technological leverage. It reminds me of the leverage of networking, which [...]
We Are All Branding, All The Time!
Branding is usually associated with commercial brands for products or services. But personal branding, whether online or offline, is a matter of reputation. As you interact with others, they may come to know, like, and trust you. They are open to buying what you have to offer. They may even believe in the value you [...]
3 Reasons NOT to Brand Yourself
To “brand,” or not to brand; that is the question. With internet branding comes extra burdens and risks which may be unnecessary to achieve your goals. In fact, making yourself “the issue” may even be counter-productive. I know, I know; branding is “in.” Internet marketers, in this decade, love the idea of becoming famous in [...]
Social Media May Help Save Abandoned Treaasure
“Social Treasure” is too often taken for granted and neglected. Unfortunately, we often let precious relationships die on the vine, while we are distracted by mundane trivia or focused on seeking more new contacts. As a man, I was never a Girl Scout or a Campfire Girl However, I heard that they had a wise saying: [...]
Relationship Leverage
Leverage is the key to major success in any endeavor. There are many kinds of leverage. Leveraging “social capital” is my favorite! When you leverage relationships, we call it ”networking.” You are actually leveraging trust and influence, as well as knowledge, resources, and contacts. It is similar to leveraging financial capital — like you do [...]
Social Capital
Some people say, “It’s who you know, not what you know, that counts.” Of course, what you know does count, too. But I think that what counts the most is how those people that you know feel about you! The following is an excerpt from a guest article written by Gregory Schnese, the Web Producer [...]
