While attending the Pro Marketing Summit, Buddy Hodges asked Ray Higdon his opinion about old school vs. new school network marketing, online and offline.
It’s How People Feel About You (a Kind of Branding) Actually, I believe that what counts most is how people feel about you. Knowing is not enough. Being known is not enough. People don’t care how much you know until they know how much you care. It is not just a matter of who you […]
Emotional Decisions Relationships are always between human beings, and humans have always been emotional creatures. We make decisions emotionally and then justify them rationally. Whatever the media or communication channels, we, the people, are attracted to those we know, like and trust. Online or offline, we don’t care how much you know — until we […]
One of the best things about true network marketing, online or offline, is the win-win relationships. To quote Zig Zigler, “Help enough other people get what they want, and you will get what you want.” Sales and internet marketing, as opposed to networking, have the potential to be win-lose games. The seller wins, whether or […]
Sales and network marketing are related but different professions. Of course there are various hybrids and blends. But for this discussion let’s distinguish between these fields based on their fundamentals. Either profession can be practiced online or offline. I love the internet and the technological leverage. It reminds me of the leverage of networking, which […]
Leveraging Trust and Influence Business networking is about leveraging trust and influence and multiplying your sphere of influence by the influence of others. Attraction is a kind of influence. “Personal Branding,” perhaps synonymous with reputation, may help with attraction and personal direct sales. Sales and marketing have their place in free enterprise, but network marketing […]
In blogging and social media marketing we often read that “content is King.” The “King” in networking is caring! Top Leaders in network marketing all concur that “People don’t care how much you know until they know how much you care.” Computer geeks are always looking for “the killer app”, i.e., the “next big thing” […]