Persistence Pays. Winston Churchill gave a famous speech on perseverance to students. He said, “The pessimist sees the problems in every opportunity. Whereas the optimist sees the opportunity in every problem” “Never give in, never give in, never; never; never; never – in nothing, great or small, large or petty – never give in except to [...]
Opportunity Cost Choosing one path has kept us from another. The difference is called “Opportunity Cost.” As we reflect on our past, we may say, “Gee, I’m glad I did!” or “Gee, I wish I had…” John Greenleaf Whittier wrote, “For all sad words of tongue and pen, the saddest are those “It might have been”. Choices [...]
Interdependence versus Independence Interdependence is a concept that is so important, and so complex, that I have been putting off writing this post for quite awhile, because I wanted to do it justice. Independence, financial and [...]
Personal Branding and Google + Circles Personal branding has become crucial to success in business. Circles on Google Plus, Google+ if you will, along with SEO and social media profiles, are replacing the old school Rolodex in the internet age. Perhaps it was always true that people did business with those they knew, liked and trusted. [...]
Making friends is one of the most valuable activities in life, whether measured by happiness, helpfulness, or financial benefits. Making friends usually begins with finding compatible people. In a previous post I wrote about How To Find Friends. Social networking websites have made it easy to find new friends online. Meetup.com even facilitates finding and meeting [...]
One thing I have noticed and reflected upon over the past few decades is the tremendous impact relationships have had on my life in every way. There is no question about the fact that relationships have practical value beyond their intrinsic emotional satisfaction. At every turning point or tipping point in my life, it was a relationship that made the biggest difference.
Social Media makes it amazingly practical to form new relationships anywhere in the world. They make it convenient to communicate globally, instantly, virtually for free. This is truly revolutionary!
The vastly increased pool of potential friends made accessible by social media allows us to sort and find relationships that are a better fit than we could find from a much smaller set determined by geographical proximity. Now our exciting challenge is to nurture and cultivate deep relationships with “the vital few among the trivial many,” as in “Pareto’s Law.”
Whatever you need and don’t have, somebody else does have, whether it be knowledge, resources, ideas, skills, or contacts. Synergy is the main reason for networking. Of course, relationships, which are precious per se, are a very nice by-product of networking and collaboration. In an article on BrightHub.com entitled, “The Benefits and Challenges of Team Collaboration,” Bruce Tyson [...]
Social Networking Social networking has been around for centuries. Synergy and empowering relationships are the essential ingredients of civilization. The internet is an efficient channel of communication for human beings who would like to interact for mutual benefit. I’ve been a fan of social networking for decades, and I was delighted when social media arrived [...]
Relationships have values which are often greater than material possessions. Love, of course, is “the greatest of these” few things which endure. I hope we all remember how precious Love is, per se, aside from any practical fringe benefits. But I also want to point out the motivational power and the synergistic leverage of interdependent [...]
Alliances, tribes, and virtual teams are popular among internet marketers today. SEO has incentivized reciprocal tribe syndication beyond the normal reasons to cooperate. Personally I have been wrestling with my entrepreneurial tendency to focus on my own creative projects, rather than to contributing a lot of time as a team player. I’m just being honest [...]
The social network online is only part of the real global social network, which includes human society as a whole. The old email chat acronym, IRL (In Real Life), no longer makes sense, if it ever did. Most of what constitutes human life, such as emotions, reasoning, needs, wants, and commerce, exist online and offline, and often overlap both. [...]
Social media allow us to get to know each other before we decide to do business together. This is one of the things I like about network marketing too. We can choose to work with whomever we want. I think that is better than taking a chance on “buying a pig in a poke” from [...]
Business networking is about leveraging trust and influence and multiplying your sphere of influence by the influence of others. Attraction is a kind of influence. “Personal Branding,” perhaps synonymous with reputation, may help with attraction and personal direct sales. Sales and marketing have their place in free enterprise, but I like networking much better because of [...]
Branding is usually associated with commercial brands for products or services. But personal branding, whether online or offline, is a matter of reputation. As you interact with others, they may come to know, like, and trust you. They are open to buying what you have to offer. They may even believe in the value you [...]
To “brand,” or not to brand; that is the question. With internet branding comes extra burdens and risks which may be unnecessary to achieve your goals. In fact, making yourself “the issue” may even be counter-productive. I know, I know; branding is “in.” Internet marketers, in this decade, love the idea of becoming famous in [...]
Begin with the end in mind. As a leadership consultant I have always asked “WHY” before “WHAT.” Intention helps focus efforts in the direction of desired results. Craig Galati wrote about social media strategy in the Las Vegas Sun: Social media is important, but it must fit into a marketing strategy. Social media is a [...]
Whether online or offline, nurturing a relationship is like growing a rose garden. It takes patience and persistent attention. Following up is like fertilizing and watering your relationship roses; it must be done consistently to keep them alive and flourishing. But not all follow up is created equal. Just as some gardeners grow prettier roses than others, [...]
Social media campaigns need to be different from advertising campaigns which push products. Unfortunately the more you try to sell, the less you sell. The situation is analogous to the rest of life, where focusing on contribution leads to more success than chasing personal gain. Modern consumers are wary of pitches and commercials. People love [...]
Building relationships with social media is very similar to the way relationships have always been built. Humans haven’t changed very much in two decades of internet (or even in thousands of years). I suspect that that the “secret” exposed below would have applied equally well to cave dwellers or stone age tribes. Although we have [...]
I’m not sure about SEO, but when relationships are the goal, I believe that we need to slow down and invest more attention. Remember the Facebook motto, “Changing the world — one Friend at a time!” When I think of listening, I think of lyrics from some of my favorite songs: “Slow down, you move too fast,” “People talking without listening”…
If deals ARE, indeed, made on the golf course, it is probably on the 19th hole Pitching your business at a Rotary or Kiwanis meeting is clearly frowned upon, although your fraternity brother might be the first person you think of when you need his professional services. Even at a Chamber of Commerce “After Hours” [...]
Conversations about networking and business relationships often evoke the aphorism, “It’s not what you know that counts; it’s who you know.” I believe that both factors are obviously important, but the often overlooked fact is that what is even more important is how they feel about you.! The factors that really count include: what you know, [...]
Social media culture seems to place an overwhelming emphasis on quantity of “friends,” “followers,” and “Fans.” Yet most social networkers claim that their goal is relationships. “Dunbar’s number” (approximately 150) is a theoretical cognitive limit to the number of people with whom one can maintain stable social relationships, according to anthropologist Robin Dunbar. I assume that [...]
Friendship in real life is a never ending circle of love and mutual support. Friends want to help each other without keeping score. They just care and want to help. Reciprocity comes naturally and without obligation. When I think of all the many things that friends have done for me and that I have done [...]
